All American Poly Wraps Up
New Distribution Network
Gaining Command & Control
Of Global Supply Chains
“My angle is unique
because I know what
customers are looking
for in terms of delivery,
and I also know the
capacity constraints on
our machines,” says
Berkowitz.
This customer
asked All American
Poly to provide their
20 facilities with the
ability to do same-day pickup of their orders from All American Poly’s plants or to
have the company deliver to them the next day. “Our three
plants could not support all 20 of their locations,” says
Berkowitz. He explains that he had to look at the capacity at
each of the plants and their geographic location in relation to
the facilities of the customer. Berkowitz came up with a plan
under which nine of the customer’s facilities could do same-day
pickup from the plants, while the other 11 would receive next-day delivery. To serve these 11, All American Poly partnered
with five strategically located public warehouses.
“The product that we make for this particular company comes in
very long pallets, so we had to find facilities able to deal with this size
pallet,” he says. “Handling had to be kept to a minimum because the
long pallets could break up.” The company also wanted to keep
transportation costs down by using truckload or rail. “Our business is
what is known as a penny business,” says Berkowitz. “We can lose
an order based on a penny difference in price to a customer.”
As a result of this network, the customer is able to keep its
inventory low because it can pick up or receive deliveries of product as needed, says Berkowitz. “They have lean inventory on their
end and we are able to keep our costs down as well. It’s a good
partnership.”
When All American Poly, a manufacturer of
industrial plastics used in packaging, was asked
by a large customer to set up a quick-delivery net-
work for a packaging product with unusual han-
dling characteristics, Steve Berkowitz, vice presi-
dent of logistics and production planning, had to
draw on both aspects of his job title to meet this
customer’s needs.
To view this video interview in its entirety,
visit www.SupplyChainBrain.com.
Command and control, a phrase borrowed from
the military, well describes the key capabilities
needed to manage today’s complex global supply
chains, says Ned Blinick, vice president of sales
and marketing at Blinco Systems.
Achieving command
and control requires
the integration and synchronization of information across the
supply chain to enable
informed decisions and
actions, says Blinick.
“Global supply
chains are more complex than domestic
supply chains and typically involve more
partners that need to be harmonized in their activities,” he says.
“Importers, distributors or manufacturers that are bringing in products via a global supply chain need to have the ability to influence
the actions of partners across the supply chain to ensure that their
products arrive on time and at the right price to support delivery to
their ultimate customers.”
Too often companies fail to achieve adequate command and
control because they are organized into silos and they select technology solutions that support siloed activities, he says. Because of this,
“information generally tends to remain in individual silos and does
not get disseminated across the organization, either from an operational or management perspective,” Blinick says. “Therefore, these
organizations don’t reap the benefits that command and control of
the flow of goods across the entire supply chain would bring.”
Blinick says these benefits include better visibility of goods in
motion, allowing those goods to “become real inventory to supply
distribution requirements,” better cost control from purchase order
through to final payment and resolution, and better compliance with
government rules and regulations. “In the post-9/11 environment,
with rules and importing constraints increasing, a command and
control capability allows you to meet those requirements much more
effectively and provides support for Customs audits,” he says. “It also
has benefits in terms of asset management and cash flow.”
In summary, he says, “command and control brings the entire
organization into a more harmonious and unified supply chain.
That is the ultimate benefit.”
To view this video interview in its entirety,
visit www.SupplyChainBrain.com.